Unify your marketing data across all channels and gain deeper insights into customer behavior.
Collect and consolidate data seamlessly, enhance KPIs, predict optimal platforms with MMM, and track users via our proprietary technology called iDV.
Problem
Fragmented data, unpredictable user behavior, and misidentified profiles hinder ad channel optimization, making it tough to maximize ROI and drive effective marketing strategies.
Solution
A unified data platform integrates sources, leverages predictive analytics (MMM), and uses iDV for precise tracking, enabling smarter ad decisions and optimized performance.
How do we solve it?
Data Consolidation
Seamlessly integrate data from online, offline, social, search, display, and OOH sources into a single data warehouse.
Advanced KPIs
Enhance your marketing analysis with unified dashboard & advanced KPIs tailored to your business needs.
MMM & iDV
Utilize MMM & iDV to predict the most effective platforms for your campaigns and track user behavior.
Expert Management
Fully managed by a team of data engineers & data scientists ensuring optimal performance and accuracy.
We got that team!
Data Integration and Warehousing:
Skilled professionals adept at seamlessly consolidating data from various sources including online, offline, social, search, display, and out-of-home (OOH) platforms into a unified, scalable data warehouse.
Advanced Analytics and KPI Development:
Experts in creating and implementing sophisticated key performance indicators (KPIs) tailored to each client's unique business needs, enabling more insightful and actionable marketing analysis.
Marketing Mix Modeling and Predictive Analytics:
Specialists in developing and applying complex statistical models to analyze marketing effectiveness and predict optimal platform allocation for future campaigns.
iDV:
Our advanced iDV technology accurately identifies unique website visitors across devices and browsers, providing a more complete and reliable view of your customer journey. This eliminates duplicate counts and ensures accurate attribution for your marketing campaigns.
Discover how Dv Datum revolutionizes your marketing analytics in three simple steps, from data integration to actionable insights.
Connect Your Data Sources
Easily connect all your marketing data sources with our intuitive interface.
Consolidate and Enhance
Our platform automatically consolidates and enriches your data for comprehensive analysis.
Analyze and Predict
Use advanced KPIs and predictive analytics to gain actionable insights.
Unlock the Power of Unified Metrics
Ready to transform your advertising strategy? Get started now to see how our platform consolidates data and predicts key metrics for optimal results.